Task

Strengthening the reputation and DNA of Romande Energie through employer branding campaigns that integrate innovation, corporate culture, business units and the recruitment of new employees.

Concept

Establishment of an ambassador programme among Romande Energie employees.

Implementation

PRfact as a strong partner at your side: Development of a brand strategy for ambassadors and employers as well as consulting and follow-up throughout the entire project duration. Support during the various phases of the programme, including the creation of content and campaigns.

Results

100 ambassadors
34 campaigns sent
+2,000 clicks on the campaigns
Reaching 250'000 people